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Photography as an art form is integral to the way President’s sees the world: decisive moments make history and perspective is everything. Each season President’s selects one artist whose work embodies our values of independence, irreverence, and classic style. Together, we select one iconic image from their archives to represent the collection in our print campaign.

In addition to this digital space, the collection exists as a physical permanent collection at President’s headquarters in Florence.

Autumn-Winter 2016-17 – Sebastiano Tomada Piccolomini


Sebastiano Tomada Piccolomini is a young Italian-American photojournalist whose work in conflict zones has garnered international esteem. He has worked in Syria, Libya, Afghanistan and elsewhere in the Middle East, and is a graduate of Parsons in New York City. His campaign image, Malecon at Dawn, was shot in Havana.

Read the interview with Sebastiano Tomada Piccolomini.

Spring Summer 2016 – Alessandro Simonetti

Alessandro Simonetti is an Italian multimedia artist whose work walks the line between fine art and photojournalism, and he is especially well-regarded for his documentation of subcultures around the world. His campaign image, Kid playing handball, L.A. 2006, is an iconic black and white photograph of a boy playing handball in Venice Beach, California, shot almost exactly one decade ago.
Read the interview with Alessandro Simonetti. 

Autumn Winter 2015-16 – Tag Christof


Tag Christof is an American artist whose documentary photography focuses on economic and cultural change in the United States. His campaign image, New Mexico, 2015, is a shot of his old Pontiac being fueled up at a roadside station just off Route 66.

Read the interview with Tag Christof 

Spring Summer 2015 – Ari Marcopoulos


Ari Marcopoulos is a well-known Dutch photographer whose work depicts American youth culture and the everyday lives of skateboarders, snowboarders, musicians, and artists. He has been based in New York City since his early twenties and began his career as Andy Warhol’s printer. His campaign photo, Montauk, 2011, was shot at the renowned Long Island surf hotspot, Ditch Plains Beach, and was originally part of his Dark Sun exhibition.

Autumn Winter 2014-15 – Joseph Szabo


Joseph Szabo is a renowned American photographer who is most well-known for his captivating images of teenage life. His work has been exhibited at the Museum of Modern Art, the Venice Biennale, the Brooklyn Museum and many others, and he teaches at the International Center for Photography. His campaign image, Lynbrook, NY, 1977, is a cinematic black and white shot from a bygone era of American suburbia.

Spring Summer 2014 – Hugh Holland


Hugh Holland is an American photographer whose evocative imagery of the genesis of the skateboarding phenomenon came to symbolize its culture for a generation. His campaign image, Hangin’ in Balboa, was shot in Newport Beach, California, in 1975 and was selected to compliment the season’s collaboration with Atypical Skateboards.

Autumn Winter 2013-14 – Peter Sutherland


Peter Sutherland is a New York photographer who makes use of traditional documentary photography to capture the hidden beauty of ordinary objects and everyday situations. His campaign image, Cold Barrel, is an epic tele shot of surfers braving wild waves in the frigid, majestic wilderness of Alaska.